CASE STUDY
Helping a People-First Company Lead Through Listening
A national, employee-owned service company with a diverse portfolio was experiencing consistent growth. But with expansion came a critical challenge: how do you maintain a strong, cohesive culture across service lines, regions, and generations?
WHY PATHDesigning Feedback Systems that Drive Real Culture Change
PATH brings 41 years of expertise helping service-driven companies turn employee insight into growth strategy.
We’ve worked with national brands, founder-led firms, and enterprise teams to answer one question: What does your best employee really value—and how do you scale that experience?
Our Competitive Advantage System is designed to do just that.
THE CHALLENGECulture Under Pressure
Leadership faced a critical crossroads:
The organization had no shortage of employee data—surveys, feedback tools, internal programs—but they lacked strategic clarity.
The executive team needed to cut through the noise and asked:
Are we hearing the real story—or just the loudest voices?
How do we prioritize feedback to support long-term growth?
What will actually move the needle on retention and belonging?
At the same time, employees were tuning out. Feedback fatigue was setting in. Trust was eroding. Relying on outdated data or instinct was no longer an option.
Leadership needed a better way to listen—and act.
OUR ROLEListening That Leads to Action
PATH applied its Competitive Advantage System—designed to de-risk talent decisions by aligning internal leadership with real employee voice. This wasn’t about another survey. It was about building a feedback system that could scale culture with strategy.
View
Solution
APPROACHTurning Disconnected Data into Strategic Insight
PATH transformed fragmented feedback into a unified system of insight. With alignment across the field and leadership, the process delivered clarity—and momentum—faster than ever before.
Strategic Listening
PATH designed a relational feedback tool tailored to the company’s complex structure—helping leadership prioritize what mattered most.
Cross-Functional Buy-In
Stakeholders across HR, ops, and the field were aligned from day one—creating faster momentum and better outcomes.
Rapid Implementation
In just two months, leadership had real-time insight, segmented data, and a roadmap to act on what employees said mattered.
Frontline Activation
PATH incorporated direct feedback from field teams and client partners—ensuring the voice of the customer was heard at every level.
THE BREAKTHROUGHThe research surprised even senior leaders: Retention was being driven by emotional drivers like connection, clarity, and trust—not compensation or perks.
OUTCOMEImpact Highlights
New People Intelligence System
View became a standard tool across regions and roles.
Executive Alignment
Clarity helped align HR, ops, and field leadership.
Fast Path to Action
Within 8 weeks, priorities were clear and movement had begun.
Emotional Insight Unlocked
Revealed that belonging and clarity—not bonuses—drove retention.
Stronger Decision-Making
Leadership now had data they could act on—not just admire.
Ongoing Feedback Loops
A new rhythm of listening created real-time connection with employees.
PATH gave us more than data - they gave us direction. We finally have a feedback system that connects our people strategy to our business priorities.
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Senior HR Leader, National Service Company
CONNECTWant to Build a Culture That Scales with You?
PATH helps organizations design modern listening systems that power retention, engagement, and growth—so people don’t just stay, they thrive.